Robert Half’s Director of Western Australia and Queensland, Andrew Morris’ prognostications for the year ahead…
I am always a bit reticent to give lists and trends the time of day but people tend to enjoy the spoon fed content they provide and who am I to judge? What do you guys think?
Is there value to the incessant Tech/Mobile/Marketing drone that we all already know? Is there more subtle synthesis taking place in the undertow? Stay tuned, it most likely will not be a list or a flash infographic, but I think that there are some heartening developments in recruitment that need to be championed and I will do my best to cheapen and trivialize them via a blog post.
By the by, nothing personal Andrew. I would love to take a few to get some true color on the subject from you.
Without further ado, the grand reveal:
Technology Integration in the workplace
As the digital revolution is cementing the need for a successful integration of technology in the workforce is increasing. Technology is no longer a stand-alone field, with the need for successful merging of financial and marketing departments needed to remain current.
App Development and the Mobile Consumer
We’ve seen a sharp increase in financial mobile use over the last 12 months. Expect this to continue as the financial sector ensures that customers feel in control of their assets. The need for highly skilled app developers will increase as many businesses follow the banks example and attempt to encourage users to interact with them via their mobile devices.
Highly skilled Tech Experts
As long as technology continues to be an evolving thing, the need for skilled technology employees will be high. As companies adapt in the current digital market, experts in everything from development of online strategy to IT project managers are highly regarded.
New Marketing Techniques
As the market changes, so does the need for multi-skilled employees. Social media has come into play not only with recruitment, but also with consumer interaction. Now, more than ever it is vital to ensure that a company has a high level of engagement across numerous social media platforms. Employees who are specialists in a sector such as marketing or finance, also need to be skilled in using social media effectively within their sector.
The financial sector has seen strong growth in the past two years, which has been aided by the dedication to mobile banking, remaining on top of marketing trends and staying current in a digital market. Insurance and lending experts are becoming sought after and highly skilled underwriters are going to be essential over the next 12 months if trends continue.
Companies are realizing the importance of skilled, well trained employees and the focus has shifted to retaining these staff members. The readily available salary calculators and heavily marketed job search engines easily allow people to compare pay rates, and consider changing careers. Information is accessible and employers need to be aware that their staff are constantly searching for the next best thing.